The numbers speak for themselves: many Germans shopped online in the 1st half of 2019 to cover their daily need for consumer goods. With a growth rate of 11.3 percent compared to the previous year, e-commerce is growing fast – with an upward tendency!
Among the various ranking factors, the location plays an increasingly important role. For this reason, search engines are increasingly focusing their positioning on local search engine optimization. Regional businesses and services can attract much more attention in your environment. :
Mobile first: Google is increasingly indexing the mobile version of web pages – no longer their desktop versions. The “Mobile-first”-Indexing should provide smartphone users with better results.